Search Engine Optimisation Marketing & Social Media

"While its definition is not yet etched in stone, most believe it describes a new type of media and communication that creates a world conversation and dialogue."
Mashable - Social media guide

Social media marketing is about ways to raise site/brand visibility and generate publicity through social media and online communities. There is a huge amount of choice with social networking sites.

With more ways to communicate online it can be very confusing (see diagram below) to decide which ones to use. The tools themselves are the tactics, what's more important is your audience and their online preferences or needs. I can help determine where your social media activities should be focused.



Your social media tactics could include.....

• blogging & micro blogging- Wordpress, eblogger, Twitter, Yammer
• video or image sharing - Flickr, Picasa, YouTube
• social bookmarking - Digg, Reditt, Stumbleupon, Technorati, Del.licio.us
• social networking - Facebook, MySpace, Bebo, Linkedin
• social news - Newsvine

New to social media? Check out the links below for simple explanations of what social media is all about.

Social by Social - A practical guide to using new technologies
Social media starter kit - Altitude branding
What is social media ebook - Brilliant introduction from i-crossing
Common Craft - Social media in plain English